Philip Mountford, CEO Hunkemöller International

Innovative Omni-channel retailing has a huge impact on the Hunkemöller business globally. With the growing number of online orders now collected or reserved in stores, it gives our store staff the opportunity to increase that revenue with 24%. With online parcels returned to stores this is more than double! Pioneering with mobile and social we can see this gaining momentum; more than 22% of online revenue now come from our app and our social revenue growth is triple digit. Hunkemöller unique positioning with a clearly defined product signature, a 9 mio member database and a dedicated team to deliver world class service has provided a strong track record of growth and profitability even through challenging economic times.

Hunkemöller’s transformation to a global and Omni-channel brand

• Leading and fastest growing European lingerie brand with 700+ stores in 21 countries
• Pioneers in Omni-channel with more than half of all online orders collected or reserved in stores
• Lingerie Retailer of the Year award in all markets across Europe as well as the European Webshop and Cross Channel awards 2015